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Head of Content & Strategy · Co-Lead BUZZ (80-100%)

TBWA Switzerland AG

Employment type
Part-time
Location
Zürich
First posted
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Your Mission • Co-Lead with a hands-on mentality: You take on strategic responsibility for our social media mandates. You think in platforms, target groups, and impact - not in posts. You lead a team of strategists and creators, advise our clients, and set the standards against which our work is measured. • Strategic & conceptually strong: You develop social media strategies for our key clients - from platform logic to content frameworks and success measurement. • Confident at C-Level: You lead and coach a growing team, build processes that enable creativity instead of braking it, and represent our work in pitches and on stages. • Platform understanding: At the same time, you keep an eye on the market: new platforms, formats, tools, and shifts in user behavior - and translate them into concrete recommendations for our clients. Your Profile • Swiss subculture in your blood: You know the codes, communities, and idiosyncrasies of the Swiss online world. • At least 5 years of experience in social media strategy, ideally including some in an agency or consulting role • Experience in leading teams and in advising demanding clients • You have a clear vision, define tonality and look per brand, and ensure that content generates attention and creates impact. • You possess a very good sense of trends & pop culture affinity: An analytical mind paired with creative intuition - you can read data just as well as recognizing trends before they become mainstream • A deep understanding of the relevant platforms (Meta, TikTok, LinkedIn, YouTube) - including their algorithms, creator ecosystems, and advertising logics • You appear convincingly, present strategies, pitches, and workshops at the highest level, and also conduct delicate discussions with clients with clarity and substance. • Linguistically fit: You are proficient in German and English, French is a plus. What awaits you with us • A dynamic and motivated team that rocks • Location is directly on Lake Zurich • Not a run-of-the-mill job, 40 h work week • A key role with real creative freedom and short decision-making paths • Exciting clients and projects Sounds like you? Then send us your CV and a few words about what appeals to you about the role - cover letter optional, work references. Our application process Profile Check: We briefly scan your CV and if you make us curious, a snappy introductory call follows. Deep Dive: In the first meeting, we go into depth and find out if we harmonize with each other. Team Vibe: Finally, you get to know our team - because only if the vibe is right, are we all happy!

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Posted 1 week ago

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