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Head of Content & Strategy · Co-Lead BUZZ (80-100%)

TBWA Switzerland AG

Employment type
Full-time
Location
Zürich
First posted
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Your Mission

  • Co-Lead with a hands-on mentality: You take on strategic responsibility for our social media mandates. You think in platforms, target groups, and impact - not in posts. You lead a team of strategists and creators, advise our clients, and set the standards against which our work is measured.
  • Strategic & conceptually strong: You develop social media strategies for our key clients - from platform logic to content frameworks and success measurement.
  • Confident at C-Level: You lead and coach a growing team, build processes that enable creativity instead of braking it, and represent our work in pitches and on stages.
  • Platform understanding: At the same time, you keep an eye on the market: new platforms, formats, tools, and shifts in user behavior - and translate them into concrete recommendations for our clients.

Your Profile

  • Swiss subculture in your blood: You know the codes, communities, and idiosyncrasies of the Swiss online world.
  • At least 5 years of experience in social media strategy, ideally including some in an agency or consulting role
  • Experience in leading teams and in advising demanding clients
  • You have a clear vision, define tonality and look per brand, and ensure that content generates attention and creates impact.
  • You possess a very good sense of trends & pop culture affinity: An analytical mind paired with creative intuition - you can read data just as well as recognizing trends before they become mainstream
  • A deep understanding of the relevant platforms (Meta, TikTok, LinkedIn, YouTube) - including their algorithms, creator ecosystems, and advertising logics
  • You appear convincingly, present strategies, pitches, and workshops at the highest level, and also conduct delicate discussions with clients with clarity and substance.
  • Linguistically fit: You are proficient in German and English, French is a plus.

What awaits you with us

  • A dynamic and motivated team that rocks
  • Location is directly on Lake Zurich
  • Not a run-of-the-mill job, 40 h work week
  • A key role with real creative freedom and short decision-making paths
  • Exciting clients and projects

Sounds like you?

Then send us your CV and a few words about what appeals to you about the role - cover letter optional, work references.

Our application process

Profile Check: We briefly scan your CV and if you make us curious, a snappy introductory call follows.

Deep Dive: In the first meeting, we go into depth and find out if we harmonize with each other.

Team Vibe: Finally, you get to know our team - because only if the vibe is right, are we all happy!

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Posted 7 weeks ago

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