PR Manager 100%

PR Manager (w/m/d) 100% You transform our campaigns and brand topics into global media presence to sustainably anchor FREITAG in existing and new target groups. In doing so, you accompany PR projects from the idea to the clipping and ensure smooth day-to-day business. By expanding your network to agencies and media partners, you guarantee high-reach communication in line with our marketing strategy. Your mission: Media Relations & PR Services You define PR topics with global and local relevance and translate them into impactful campaigns and projects. You lead PR activities for global campaigns from conception to implementation and reporting. You brief internal interfaces for the creation of all press materials and ensure the provision of materials in the Media Download. You are responsible for briefing international agencies as well as sending out press releases including follow-ups in Switzerland. Additionally, you are responsible for the editing and approval of media texts according to our internal processes. You build and expand relationships with PR agencies and journalists, proactively pitch stories and topics, handle media inquiries, and plan press visits and press days. You are responsible for the monitoring and communication of relevant PR key figures as well as clippings in the form of monthly reportings and annual highlights. International Presence & Outreach Together with agencies and local teams, you plan proactive product seeding to editorial offices, stylists, and opinion leaders to ensure continuous visibility of our collections in relevant target media and through organic content. You proactively tap into new media titles and target groups to maximize the global presence of FREITAG. In doing so, you develop and manage innovative media cooperations as well as strategic partnerships (e.g., events, paid partnerships, or subscription marketing) to sustainably grow our community. You ensure that all PR and communication texts are available in all relevant languages. Consistency & Collaboration You actively contribute your PR perspective to the marketing circle – both when coordinating cross-media stories and, for example, with agile support for crisis communication. You work collaboratively in a team, are agile, and show courage to try new things and learn from them to continuously improve processes and projects. You ensure in all activities that they are compliant with the FREITAG brand identity, our values, our tone (Brand Voice), and marketing strategy. Your backpack: Completed training or studies in communication, public relations, or journalism. At least 5 years of sound experience in media relations in a PR agency or in-house PR or communications department, ideally in an international D2C environment in the field of lifestyle, design, or sustainability. You possess deep knowledge of the media landscape as well as an active media network in the DACH region (international is an advantage) and successfully place stories in Tier-1 media. With your high text competence, you translate even complex topics into inspiring, media-appropriate stories, always demonstrating an eye for detail and a high standard of quality. You communicate confidently in German and English (further languages are a plus.) You are outgoing, appear confident, and enjoy proactive exchange with journalists, agencies, and opinion leaders. KV vocational trainer course is an advantage. We offer: on your birthday 13 monthly salaries and 5 weeks vacation Attractive pension solution: FREITAG covers 60 percent of the pension fund contributions Profit sharing Internal social counseling & case management 16 weeks maternity leave & 20 days paternity leave Home office & remote work Internal and external employee events F-Crew Discount and annual WOWcher on all FREITAG products, as well as on our NOERD canteen F-Worker Deals at various partner companies jpidc6f79dfjm jit0729jm jiy26jm