Concept Developer / Copywriter

Concept Developer / Copywriter (w/m/d) We are looking for a creative Concept Developer / Copywriter with a sense for strong communication. In the Inhouse Creation of Migros, you will develop ideas, thematic worlds, and cross-channel communication concepts for promotions, activations, and campaign extensions. Together with Art & Video Creation, you make the Migros brand world tangible and write headlines, claims, and copy. What you move Conception of thematic weeks, seasonal focuses, and promotional activities Development of activation and sales promotion ideas Copywriting for print, digital, social media, and moving image content, from headlines and claims to copy and scripts Elaboration of campaign extensions for existing marketing activities Close cooperation with Art Creation, Video Creation, and internal stakeholders Use of AI tools for idea generation, concept development, and text creation What you bring Education: Completed basic or further education Specialization: in the field of communication, advertising, marketing or similar education or further education Professional experience: Several years of professional experience in conception and copywriting in the advertising sector Ability to derive clear ideas and communication solutions from briefings Very good linguistic sense for simple, precise, and accessible formulations Experience in creating and presenting concepts Experience with AI tools for idea development and content creation German (B2) Swiss (ADVANTAGEOUS) What we offer you Central workplace: Central workplace in the city of Zürich (Limmatplatz or near Hardbrücke) Modern infrastructure: Diverse work zones and modern Co-Working-Spaces with advanced equipment Mobile-flexible work model: Temporal and spatial flexibility in fulfilling the function (as a guideline 40% Home Office) Social benefits: Attractive employment conditions with very good social benefits Insurance: Up to 25% discount on various insurances such as car, private liability, and household contents, legal protection and many more Migros Bank: Free account management and preferential interest rates on private and investment accounts Recruitment process Submit application documents Preselection of applications Interview with HR & specialist department Technical interview Offer & contract issuance (Digital) Contact Frau Tschopp Specialist Employer Branding No suitable positions? Set up a search subscription to receive suitable job offers conveniently via e-mail. Create job subscription jpid8ffbd57jm jit0832jm jiy26jm