Marketing Consultant - Audit & ESG

How you will advance KPMG ##

• Support the Head of Audit Marketing in the planning, implementation, and further development of marketing activities for Audit and ESG.
• Participate in integrated marketing campaigns - from the strategic idea and planning through to implementation, success measurement, and optimization.
• Advise and support internal stakeholders in the selection of suitable marketing measures and independently take on defined projects and tasks.
• Plan and realize physical and digital customer events - from exclusive roundtables to larger specialist events.
• Create, edit, and publish target-group-oriented content for newsletters, websites, social media, publications, and other communication channels in German and English and optimize them according to SEO and GEO principles.
• Participate in publishing projects such as publications, brochures, and studies in accordance with CI/CD guidelines and coordinate external agencies as well as internal specialist departments in the process.
• Use CRM, email marketing, and publishing tools for the targeted planning, distribution, analysis, and success measurement of marketing measures and campaigns.

Why you will be successful ##

• University degree with a focus on marketing, communication, or a comparable qualification.
• Initial relevant professional experience in marketing, ideally 1-2 years, with initial practical experience in the implementation of marketing measures and campaigns.
• Experience in the coordination of various tasks and projects as well as in the planning and implementation of physical and digital customer events.
• Knowledge in the creation of content for websites, newsletters, social media, and other communication channels.
• Enjoyment of working with external agencies as well as interest in video and content formats.
• Very good knowledge of digital tools and MS Office; knowledge of CRM, email marketing, generative AI, SEO/GEO, and design tools is an advantage.
• Stylish German and English language skills as well as a good sense for branding, design, and target-group-oriented communication.
• Independent, structured, and reliable way of working as well as a team-oriented and motivated personality with enjoyment in taking responsibility for own tasks.