Yield & Pricing Manager
- Employment type
- Full-time
- Location
- Zürich
- Company
- Tamedia, 8004 Zürich
- First posted
For our Advertising Operations team, we are looking for a numbers-oriented, strategically thinking Yield & Pricing Manager (m/f/d). In this key role, you are the architect of our pricing and monetization strategy and the decisive link between complex AdTech, commercial KPIs, and management.
You will take responsibility for the control and further development of digital monetization across all sales channels.
Your goal: The implementation of a dynamic, data-driven pricing structure for the uncompromising maximization of total revenue, as well as the translation of complex data streams into sound, management-ready decision templates.
What awaits you:
Management Reporting & Strategic Insights: You are the "translator" between technology and business. You aggregate complex technical KPIs (e.g., Bid Rates, discrepancies, Match Rates) and commercial data (eCPMs, Fillrates) into clear, strategic insights and recommendations for action for management and C-Level.
Strategic Pricing & Yield Management: You design, control, and optimize the Floor Price architecture across all programmatic and direct booking channels. Through dynamic price adjustments, you maximize the eCPM with a stable Fillrate.
Revenue & Margin Optimization: You continuously analyze the interplay between direct sales and programmatic marketing (SSP/DSP) to ensure the optimal price structure and the most profitable utilization (Yield strategy).
Pricing Interface & Partner Management: You are the main point of contact for external marketers, negotiate commercials/pricing models at eye level, and ensure that external partners strictly adhere to our pricing specifications and revenue KPIs.
Data-driven Price Analysis & Forecasting: You create dedicated pricing reports, forecasts, and dashboards. You identify undervaluations of our inventory, derive price elasticities, and develop concrete business cases for strategic investment decisions.
Ad Product Pricing & Integration: When introducing new advertising products, you develop the appropriate commercial setup from the beginning and ensure optimal price positioning in the programmatic ecosystem.
What we are looking for:
Experience: At least 2-3 years of relevant professional experience in the field of Yield Management, Pricing, Programmatic Advertising, or Ad Operations (preferably with a publisher, marketer, or an SSP/DSP).
Translation & Analysis Competence: You possess the rare ability to link deep technical AdTech understanding with commercial business thinking. You do not get lost in datasets, but can translate complex KPI structures (Tech vs. Commercial) into clear, management-ready business decisions.
Pricing & Tech Know-how: Deep understanding of the pricing mechanisms in the programmatic ecosystem (OpenRTB, First-Price-Auctions, Header Bidding, Prebid, Google Ad Manager) as well as experience in the commercial control of external partners.
Communication & Presentation Skills: You act confidently as an interface between product, tech, and the management level. You can argue complex matters understandably and convincingly even for non-technical stakeholders - both in reporting and in negotiations.
Language Skills: Fluent German and very good English skills in spoken and written form.
Benefits:
Five weeks vacation with the option for seven weeks and vacation purchase
Flexible working time models and mobile office possibilities
Paid day off on your birthday
A market-, performance-oriented remuneration
Numerous discounts, e.g., mobile subscription, Digital TV, bicycle rental, car purchase
Comprehensive free offer in the area of health promotion (coaching, Health Coach App, flu vaccination, various training sessions)
Possibility for unpaid leave up to six months
Additional half-days off before certain public holidays
Employees refer employees: bonus up to CHF 2'000
Comprehensive training and further education offer (leadership training, mentoring, development programs, language courses, Sales Academy, self-competence, methodological competence, project management, Change Management and much more)
Free digital subscriptions as well as discounted print offers
Janosch
Yield & Pricing Manager
For our Advertising Operations team, we are looking for a numbers-oriented, strategically thinking Yield & Pricing Manager (m/f/d). In this key role, you are the architect of our pricing and monetization strategy and the decisive link between complex AdTech, commercial KPIs, and management.
You will take responsibility for the control and further development of digital monetization across all sales channels.
Your goal: The implementation of a dynamic, data-driven pricing structure for the uncompromising maximization of total revenue, as well as the translation of complex data streams into sound, management-ready decision templates.
What awaits you:
Management Reporting & Strategic Insights: You are the "translator" between technology and business. You aggregate complex technical KPIs (e.g., Bid Rates, discrepancies, Match Rates) and commercial data (eCPMs, Fillrates) into clear, strategic insights and recommendations for action for management and C-Level.
Strategic Pricing & Yield Management: You design, control, and optimize the Floor Price architecture across all programmatic and direct booking channels. Through dynamic price adjustments, you maximize the eCPM with a stable Fillrate.
Revenue & Margin Optimization: You continuously analyze the interplay between direct sales and programmatic marketing (SSP/DSP) to ensure the optimal price structure and the most profitable A
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